Brentano to open flagship showroom at Merchandise Mart
Cecile Corral -- Casual Living, March 15, 2013
WHEELING, Ill. - Fabric producer Brentano will open its flagship showroom in the Merchandise Mart in Chicago this year, the company announced.
The textile design firm makes its debut on one of the contract floors at NeoCon 2013, a design exposition for commercial interiors. The occasion "marks a huge milestone for the company and launches the textile line into a new era with a renewed commitment to the contract design industry," according to a company press release.
"We're incredibly excited and proud of this moment," said Design Director Iris Wang and her husband and Brentano Co-Founder E-Kwan Chen in a joint statement. "There's no better time, no bigger platform than NeoCon to show how Brentano does contract."
"We've gained momentum in the hospitality and contract markets over the past few years, and I see this NeoCon showroom as catapulting us to the next level," said Jeff Frank, Brentano national sales manager. "It's the perfect opportunity to expose the whole market to our innovative, family-operated line."