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No shortage of wealth

Part of Fairfield County's "Gold Coast," Stamford is home to a cluster of corporate headquarters. This, coupled with its close proximity to New York City (only 25 miles away), gives it strong economic vitality.

The Stamford metro area, which includes the more industrial Bridgeport and Norwalk cities, as well as the old-money towns of Greenwich, New Canaan, Darien and Westport, is the fourth largest in the state of Connecticut.

According to statisticians at New York-based Easy Analytic Software Inc., the metro area ranks No. 1 in the nation for the most expensive homes. This is not surprising as households in the area have high incomes. In 2006, median household income totaled nearly $69,000 and is expected to grow to about $87,000 by 2011. In fact, the Stamford metro is fifth in the nation in terms of median income.

With growing incomes and the desire to bring indoor luxuries out for entertaining, affluent homebuyers are furnishing their outdoor spaces as an extension of their indoor decor with dining/seating, grills, fireplaces, lamps and rugs.

EASI forecasts indicate deck, patio and pool furniture sales will increase by 24% between 2006 and 2011 and grill sales by 22% during the same period.

Market potential data giving demographic and income statistics as well as sales estimates and projections for the nation's 934 metropolitan areas are available at Casual Living's Web site,www.casualliving.com. Sales estimates for 2006 and projections for 2011 for all 934 metros are available for outdoor furniture and grills, as well as other furniture products in a series of Product Potential reports (one product per report). Click on Research and go to the Research store, or go straight tohttp://www.reedbusinessstore.com/markets.htm

2006 2011 Change
Total population 910,163 932,280 2.4%
Median age 37.5 38.3
Average household size 2.60 2.55


2006 2011 Change
Deck/patio/pool furniture $10.38 $12.88 24.1%
BBQ grills $10.12 $12.40 22.5%


2006 2011 Change
Total housing units 355,945 370,878 4.2%
Number owner occupied 237,790 247,520 4.1%
Median value of owner households 262,159 261,876 -0.1%
Median rent $738 $733 -0.7%


2006 2011 Change
Hispanics may be of any race
White 275,218 279,416 1.5%
African-American 32,556 36,764 12.9%
Asian-American 10,931 12,942 18.4%
Other 23,838 29,116 22.1%
Hispanic 39,976 50,987 27.5%
White, Non-Hispanic 263,893 272,461 3.2%


2006 2011 Change
Median $68,709 $86,914 26.5%
Under $25,000 58,951 47,075 -20.1%
$25,000 to $34,999 27,425 21,769 -20.6%
$35,000 to $49,999 40,452 33,669 -16.8%
$50,000 to $74,999 59,389 52,659 -11.3%
$75,000 or more 156,326 203,066 29.9%


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