Koverton Classics expands sales force
October 30, 2008-- Casual Living,
Koverton Classics, a manufacturer of casual furniture in transitional and contemporary designs, has added industry veteran Larry Cossid of Cossid Co. as its Southern California territory sales rep.
“Southern California is in our backyard and a prominent market to plant our seeds for growth,” said Yan Wijaya, Koverton sales and marketing manager. “Larry’s experience and knowledge of the industry bring tremendous value to our expansion effort. Equally as important is Larry’s personal and work ethic. We wanted someone with integrity who understands the importance of adding value in cultivating a relationship with every customer.”
Cossid will closely work with Wijaya and Kevin Ko, vice president of operations and development.
Based in City of Industry, Calif., Koverton brings a fresh perspective through innovative casual furniture designs and concepts. Working with seasoned and up-and-coming design talents, Koverton manufactures products in cast and tubular aluminum, synthetic wicker and stainless steel for interior and exterior applications to retailers, designers and the hospitality industry.