Indoor looks moving out
Susan Dickenson -- Casual Living, July 5, 2012
NEW YORK - The New York Times is taking a look at the steady growth of outdoor rooms and casual furnishings today.
Ray Allegrezza, editorial director of Casual Living and editor in chief of Furniture/Today, was among the experts who shared their perspectives on why outdoor furnishings are gaining attention among both consumers and traditional indoor furniture retailers. Although the outdoor segment accounts for approximately $3.8 billion of the $80 billion home furnishings pie, retailers and manufacturers want to share a piece of that pie in a challenged economy. "People are actively going after it," Allegrezza said.
A version of this article appears in print on page D1 under the headline Rooms with a View: The Indoor Look Moves Outdoors. For more online, visit nytimes.com/2012/07/05/garden/outdoor-furniture-with-an-indoor-sensibility.html?_r=1.