CMI partners with Glen Raven, announces new indoor-outdoor rug collection
Casual Living Staff -- Casual Living, August 21, 2008
CMI (Colonial Mills, Inc.), a manufacturer of braided-texture area rugs and accessories, has partnered with Glen Raven Custom Fabrics to create the new Renaissance collection, which features a new recycled Sunbrella yarn from Glen Raven’s Renaissance Recycling program. The only rug on the market made of 100% Sunbrella fiber, the indoor-outdoor, rectangular collection is fade and stain resistant, stylish and easy to clean.
Ideal for the indoors, as well as outdoor applications such as decks, porches, patios and poolside, the Renaissance collection is manufactured in a flat-braid construction, which creates a durable, reversible rug. In addition, Sunbrella technology enables the rug to resist fading while retaining its softness and beauty even under nature’s harshest conditions.
New Sunbrella yarns were developed for the braided-rug construction from Glen Raven’s Renaissance Recycling program. The yarns contain 50% recycled content from manufacturing and downstream waste. The 50% virgin Sunbrella fiber maintains color consistency and control. The resulting effect is a rug with the look and feel of rich wool and the performance and ease of care expected in Sunbrella products.
Renaissance collection rugs are available in six patterns (Banded Diamond, Harwood Stripe, Chatham Stripe, Surged Border, Outer Border and Solid) and 12 colors. The collection also has a host of accessories, including square trivets, square chair pads, rectangular stair treads, rug slices and utility baskets.
“Homeowners looking for a colorful accent for their outdoor room, or a durable indoor rug for active lifestyles, will recognize Sunbrella fabric’s reputation for color and performance,” said Donald M. Scarlata, president and CEO of CMI. “We expect this new collection will allow us to supply a tremendously successful accessory to specialty retailers, catalogs and furniture manufacturers.”
Scarlata added CMI is introducing a new, smaller Sample Center option that can display one-to-six rug sample books.
“It will be ideal for dealers who want to feature just their indoor-outdoor rugs, for example,” he said.