Sleep Studio Gets Comfortable
Casual Living Staff -- Casual Living, August 8, 2006
At the New York Market — Under the new label of SleepJoy, Sleep Studio is introducing next generation memory foam that breathes, returns quickly to its original size and eliminates odors. This cool, breathable material provides five times the air circulation of other memory foams for five times greater heat dissipation.
SleepJoy memory foam is featured in mattress enhancers and pillows that are dressed with velour covers made of Coolmax Everyday Performance.
Sleep Studio is also showcasing Intelligent Sleep Environments (ISE), which incorporate a NASA technology that interacts with the skin's temperature to provide a buffer against temperature swings. ISE bedding removes heat from the body and stores it, providing an immediate cooling effect. Later, if body temperature drops, the stored energy will be released to maintain the right sleeping temperature all through the night.
ISE will be available in a complete range of down and down-alternative blankets, fiber-filled mattress pads, and down and down-alternative pillows under the SleepJoy label.