Storis showing eRoam mobile app at market
Cinde Ingram -- Casual Living, January 31, 2013
LAS VEGAS - Retail technology provider Storis introduced its eRoam mobile application here this week.
Developed for use with iPads, eRoam gives users a way to display product images and details, create customer records, search for products, create shopping carts and convert them to sales orders, scan product labels, view customers' current and past purchases and credit availability, email copies of shopping carts and more, according to a release.
The app is expected to be available for purchase by Storis' Vision9 software clients through iTunes by the end of the first quarter, the company said. Storis did not disclose the expected purchase price.
At market, eRoam will be demonstrated in the Retailer Resource Center in World Market Center C-496, booths 17 and 18.
At Storis' Product Advancement Symposium, held in Deerfield Beach, Fla., in May and focusing on the future of mobile applications, retailer attendees expressed interest in helping shape the new product, the company said.
"Our goal was to develop a robust, fully integrated mobile application," said David Berger, the company's director of product management. "We asked our clients to give us feedback on the areas of their business that require the highest priority for a mobile solution."
More than 80% of the top suggestions from the symposium are incorporated into the initial release, he said.
The eRoam app will be fully integrated with Storis' Vision9 platform for a single point-of-sale system that can be accessed via multiple user touch-points, such as iPads, Web browsers and personal computers, providing access to the same up-to-date data.
Consumers will be able to create a shopping cart on a retailer's website, walk into a showroom and have the sales representative update the cart on an iPad. It can then be converted to a sales order, allowing additional tasks, such as product reservation from inventory, credit application submission and delivery completion, Storis said.