.: Research

Due to the increasing demand for this information, we have developed this section of our site to provide both our domestic and international readers access to exclusive, premium content our research staff has developed and put together for Casual Living. Here, you'll find reprinted articles that include the in-depth, specialized research which makes Casual Living the leading information source to the casual furnishings industry.

You'll need Adobe's Acrobat Reader software to read the reports available. Acrobat Reader is a free download. To get the reader software, click here.

ve now opened our new Research Store with secure online credit card processing and immediate download of your reports!

Research Reports by Category:Rankings
Multi-topic Industry Overviews
Consumer Research
Store Operations
Publicly Held Companies Analysis

Style Trends
Distribution Channels
Product Source Listings

If you have any problems using the store or downloading your reports, please call 336-605-0176 or email cschultz@reedbusiness.com Free Research Reports from Past Issues of Casual Living

Casual Living Reports:

   Casual Living's 2006 Fabric Survey &
Our Fabric Survey looks at the best-selling colors and patterns for outdoor seating  The survey is based on 2005 data, collected from retailers across all four regions of the United States and Canada who sell outdoor furniture. The report also includes  style/trends articles by Casual Living editors, and a showcase of fresh new patterns from major fabric manufacturers. Click here to order a copy of the report.

   Casual Living's 2005 Grill Survey This six-page survey breaks down grill sales by geographical and metropolitan region and predicts sales growth for various regions, cities and by demographics. The survey also breaks down types of grills by type vendors most carry, and identifies best-selling price points by type of grill. Click here to order a copy for $35.00.

   Casual Living's "100 Powerhouse Specialists" report lists casual furniture specialty retailers who are significant players within the domain of casual furniture and accessories. Only casual furniture specialty stores, including hearth/patio specialists and pool/patio specialists qualified for the ranking. Sales from big box retailers such as Wal-Mart, Kmart, Lowe's, Home Depot and Target are not included. (See the Big Box Report for those rankings.) Click here for additional information and order form.

   Casual Living's Resource Guide 2005 This 122-page book is a complete guide to the casual furnishings industry. It includes an alphabetic listing of vendors, as well as vendor lists broken down by product category, and listings of suppliers, retail service suppliers, representatives and trade shows and associations. Click here for additional information and order form.

   Casual Living's 2005 Store Performance Survey This exclusive survey was originally published in the June 2005 issue of Casual Living. Our research department surveyed retailers about their business operations, including store size, sales volume, and price-point mix for the casual products carried. Other questions covered sales transactions, advertising and promotions. Information was also collected on employment practices, including payroll, hours worked by full- and part-time staff and employee benefits offered. Click here for additional information and order form.

  Casual Livings Imports Update From the May 2005 issue of Casual Living. This two-page report updates the 2004 Casual Living Imports Survey. It shows the change in levels of imported casual furnishings from 1998 to 2004, updated percentages of imports by country and material, and changes in dollar values by category. Click here for additional information and order form

Consumer Buying Trends: Big Box Stores As revealed in Casual Living’s Universe Study, discount department stores and home improvement centers together hold a 55% share of the outdoor furniture market, while specialists hold a 21% market share. This study breaks down a representative sample of consumers to look at who bought outdoor products at big box retailers as opposed to specialty stores, where they bought outdoor product, and what they bought. Click here for additional information and order form

   Casual Living's "2004 Big Box Report" This exclusive survey, originally published in the May 2004 issue, ranks the top U.S. Big Box retailers by their 2003 sales of outdoor furniture. Click here for additional information and order form.

   Casual Living's Consumer Buying Trends - GrillsCasual Living's exclusive Consumer Buying Trends Survey presents a comprehensive look at the demographics of American households that shopped for and/or purchased grills in 2002 and 2003. The information comes from survey responses of 31,505 households, conducted from December 2002 through January 2003. The survey originally covered 25 home furnishings categories, including outdoor furniture and grills. This exclusive report presents summary data and demographic details of those who purchased grills in 2002 and planned to puchase grills in 2003. Click here for additional information and order form.

   Casual Living's "2005 Consumer Buying Trends"
This exclusive consumer data originates from the responses of 2,500 households to a survey conducted in January 2005. Casual Living and Furniture/Today, a sister publication, had National Family Opinion poll 7,500 U.S. households via an online survey to examine home furnishings shopping and purchasing patterns in 2004 and buying plans for 2005, as well as how much they spent and plan to spend for each product category. Click here for additional information and order form.

   Casual Living's Universe StudyCasual Living magazine's exclusive Universe Study, originally published in the November issue, provides a sales total for casual home furnishings at retail, as well as percentage and dollar breakdowns by specific casual products and through distribution channels. Click here for additional information and order form.

   Casual Living 2003 Imports SurveyA seven-page report on the changing face of importing, including interviews with leading experts in the field and a survey of U.S. outdoor furniture imports broken down by product category and source country. Import data for the Casual Living Imports Survey comes from records compiled by the U.S. Census Bureau from records of the U.S. Customs Service. They are based on dollar values declared by importers. The numbers are coded according to the Harmonized Tariff Code, refined and packaged by the U.S. Census Bureau and made available to Casual Living by the U.S. International Trade Commission. Click here for additional information and order form.

   Casual Living'
s Internet Report
Slightly more than two-thirds of stores that carry casual furniture and accessories have a Web site, according to Casual Living's Internet survey. Of those that don't have a Web site yet, about a third will have one by the end of the year or sometime in 2003. Those statistics and more can be found in the just-released Casual Living Internet Survey Report, now available for electronic download at our Research Store. It's a bargain at just $10.00. Click here to order a copy of the report.

Need more information or don't see what you're looking for here? Our sister publication, Furniture/Today, has an extensive library of research available. Click here to go to the Furniture/Today research page.

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Exterior Design

Exterior Design Fall 2017

A new season means a fresh look at outdoor luxury in the fall issue of Exterior Design. From the Hollywood Hills to the penthouses of New York, we explore the most opulent outdoor spaces, products and designs. The Fifth Room has arrived in high style, and you don't want to miss it! See the latest issue!

October Digital Edition


Don't miss the October digital edition of Casual Living! In this month’s Market Issue, we’ll bring you all the highlights of Casual Market Chicago, from innovative new products and hot trends to this year’s award winners and a taste of the party scene. Plus, you’ll get a sneak peek of all the product debuts at High Point Market.

In this issue:

  • Consumer Survey: Did you know three out of four consumers read online reviews before purchasing outdoor furniture? That’s just one of the shopping insights shared in our exclusive report on consumer buying habits.
  • Designer Viewpoint: A North Carolina designer creates an outdoor space for a modern-day Brady Bunch. • Barbecue Lifestyle: Our grill guy gives tips on extending the season through the holidays.
  • Focus On: Patterns punch up the style quotient of outdoor accessories.
October Digital Edition