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FYI

BRIEFLY.....

According to Casual Living and HGTV’s 2008 Consumer Views survey, a key component of an outdoor space is an outdoor dining set – more than three-fifths of consumers own an outdoor dining set per survey results and a whopping 85% of consumers would include an outdoor dining set in their dream outdoor space.

This presents a tremendous opportunity for retailers. According to statisticians at Easy Analytic Software Inc., outdoor dining set sales are expected to increase nationally by 12.9% over the next five years. So as the warmer seasons approach and consumers begin to spend more time outside, retailers should look for creative yet strategic marketing strategies to draw consumers to those outdoor dining sets. After all, consumers want them!

Consumer credit outstanding
Percent change at annual rate
Seasonally adjusted

2008 2009
Q1 Q2 Q3r Q4r Nov.r Dec.r Jan.p
r = revised; p = preliminary
Covers most short- and intermediate-term credit extended to individuals, excluding loans secured by real estate.
Nonrevolving credit includes automobile loans and all other loans not included in revolving credit, such as loans for mobile homes, education, boats, trailers or vacations. These loans may be secured or unsecured.
Source: Federal Reserve
Total 4.8% 3.9% 1.5% -3.2% -4.2% -3.5% 0.8%
Revolving 7.6 3.5 4.5 -6.7 -7.1 -9.5 1.2
Nonrevolving 3.1 4.2 -0.4 -1.1 -2.5 0.1 0.6


Housing
Unit numbers in thousands
Seasonally adjusted annual rate

Permits United States Northeast Midwest South West
Jan. ’09 521 59 82 268 112
Change from Jan. ’08 -50.5% -53.2% -54.4% -50.3% -45.9%
Starts
Jan. ’09 466 36 53 246 131
Change from Jan. ’08 -56.2% -73.7% -66.0% -53.7% -45.4%
New home sales
Jan. ’09 309 27 51 172 59
Change from Jan. ’08 -48.2% -50.9% -33.8% -45.9% -59.9%
Existing home sales
Jan. ’09 4,490 640 1,000 1,640 1,200
Change from Jan. ’08 -8.6% -23.8% -16.7% -15.9% 29.0%
January ’09 numbers are preliminary
Source: Bureau of the Census and National Assn. of Realtors


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