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Distribution channels

Department stores: Includes Sears, as well as full-line department stores, such as JCPenney, Macy's, Burdines, Richs' and Bloomingdale's.

Discount department stores: Includes discount department stores and supercenters such as Wal-Mart, Target,Kmart, Meijer, Fred Meyer, close out retailers such as Big Lots and Tuesday Morning, dollar stores such as Family Dollar and Dollar General, and a variety of other discount formats such as Kohl's, T.J. Maxx and Garden Ridge.

Home improvement centers: Includes big box home improvement centers, such as Lowe's and Home Depot, as well as Menard's and other local home improvement stores. Also includes Expo Design Center and The Great Indoors.

Specialty stores: Includes casual furniture specialists, hearth & patio specialists, pool & patio specialists and grill specialists, most of which are local retailers.

Warehouse membership clubs: Includes the membership warehouse clubs of Sam's Club, Costco and BJ's Wholesale Club.

Other: Varies for each product category. Often includes direct-to-consumer, furniture stores, garden centers, feed & seed stores, hardware stores, supermarkets, drug stores, interior designers and other minor outlets, including custom made, museum shops, road-side stands, gas stations, antique shops, home accent stores, awning specialists, utility companies, propane dealers and builders and appliance dealers.

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