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Jellybean rolling racks drive accent rug sales

Casual Living Staff -- Casual Living, 6/16/2010 4:57:24 PM

Jellybean's versatile rolling display rack is driving rug sales and reorders for the popular line of washable accent rugs.

Requiring only 2' x 3' of floor space, the sturdy rack can be rolled anywhere in the store next to seasonal displays or outside on the sidewalk to bring in traffic. Retail customers love to roll the rack out front and cite the display as making Jellybean rugs one of their top impulse sales.

Jellybean Rolling RackThis highly efficient wooden rolling rack with locking wheels holds up to 40 Jellybean rugs for display at once on supplied hangers, and is topped by the colorful Jellybean logo. By simply rearranging the order of the rugs, the front of the display can be easily updated to reflect the seasons or to be paired with other store merchandise. Customers can select their rug styles from hundreds of Jellybean designs, and additional rugs can be purchased and added at any time.

"We placed your rolling rack display at the entrance to our store and customers would bring the mats to us for purchase. They sold themselves," said Lloyd Wagner of The Speckled Hen in Highlands, N.C. "Your company was in the top three sell-through lines in my store."

Racks are available with various rug programs. All Jellybean rugs are completely machine washable and can be used indoors or outdoors. All Jellybean rugs are made from 35% recycled materials.

Jellybean Rug Details:
Size: 22" x 34"
Pricing: Wholesale $14.75 each, sold in packs of two; MSRP: $29.99
Fiber: Polypropylene & Acrylic blend - hand hooked
Care: Machine Wash - Line Dry or Dry Flat
Suitable for indoor or outdoor use
Handmade in China

For more information on the Jellybean line, visit the Home Comfort Web site: www.homecomfortrugs.com or call toll-free at 1-800-782-1198.

Home Comfort exhibits at all major U.S. gift and home décor shows. Please visit them July 14-21 at the Atlanta International Gift & Home Furnishings Show in the 225 Unlimited Showroom #1718 in Building 2, and from July 16-20, in Building 1, 7th Floor, Booth 7P25 and in Building 1, 3rd Floor Garden, Booth W3-518. Jellybean by Home Comfort is also showing Aug. 14-18 at the New York International Gift Fair at the Jacob Javits Center, Booth 7413-7419.

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