Crypton hires Vuocolo

VuocoloBLOOMFIELD HILLS, Mich. – The Crypton Companies, a provider of performance fabrics in the contract, home furnishings and apparel markets, announced the expansion of its digital team. Paul Vuocolo was hired as the website administrator and digital manager for Crypton. He will be based in the company’s Bloomfield Hills office.

Vuocolo joins Crypton from Eastern Michigan University, where he was the Webmaster in the Communications Department. He was responsible for maintaining and updating multiple websites, as well as digital marketing campaigns and various web projects. Additionally, Vuocolo has held various marketing, production and design positions at Reprographics One, Inc. and Pfizer Inc.

“Having a strong online presence is critical to competing in today’s global marketplace,” said Randy Rubin, chairman of Crypton. “Paul’s experience in running multiple websites, web project management and activating digital marketing campaigns makes him the perfect fit to our growing team.”

Vuocolo’s responsibilities at Crypton include administering the corporate website and implementing and managing a new e-commerce solution. He will also be leading several special projects and initiatives related to Crypton’s communications and digital divisions.

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