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Pride Family Brands pleased with wrought aluminum placements

Recognizes several new collections as winners

Casual Living Staff -- Casual Living, 10/29/2010 9:12:00 AM

Pride Family Brands listed retailer response and placement of its wrought aluminum collections at the top of its list of winners at the recent International Casual Furniture and Accessories Market.
"We had a tremendous response to our new wrought aluminum collections," said Rory Rehmert, vice president of sales and marketing for Pride Family Brands. "The Veranda, Palermo and Milazzo Collections have received a great deal of interest and placements."

Pride_Veranda_CushDining_W.jpgVeranda Cushion DiningRetailers touring Pride's 12,000-sq.-ft. showroom in Chicago's Merchandise Mart responded to the unique wrought aluminum designs and the fresh hand wrought profiles.

Hand-riveted details are highlighted throughout the dining and deep seating options within The Veranda, Palermo and Milazzo Collections.

"The flavor and elegance of the Old World styling are proving to be winners with retailers going into the spring 2011 season," said Jamie Lowsky, CEO of Pride Family Brands. "Our design team has again created elements that work to emphasize the strength of our handcrafting capabilities."

With more than 50 design patents, Pride Family Brands is recognized as a leading outdoor furntiture manufacturer in providing retailers with original designs.

Additional collections garnering high attention from buyers were the Vera Cruz with classic curving cast aluminum details; the Electra with a transitional louvered back design and the Grand Regent with its oversized seating.

Pride also debuted its Express Shipment Program that was well received and featured seven collections including the Veranda and Grand Regent. "All of the collections in our Express Shipment Program are performing very well," Rehmert said.

For more information, visit pridefamilybrands.com or contact (954) 735-9800.

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