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Friedrichsen joins Leisure Design

Brings both retail and vendor sales experience

Casual Living Staff -- Casual Living, 11/8/2010 8:32:00 AM

Toronto based Leisure Design announced the appointment of Mike Friedrichsen as its new director of U.S. sales and marketing.

Mike FriedrichsenFriedrichsenFriedrichsen brings many years of industry experience, most recently as the national sales manager for Treasure Garden. He was previously an Apollo Award winning retailer in Cleveland.

"We are excited to have Mike on board," said Richard Bockner, Leisure Design, vice president of international sales. "His knowledge of both sides of the business is just what we need to help build our brand and distribution throughout the U.S. market. He will be assembling a sales force and helping us on our marketing strategies to get the word out to U.S. dealers about our incredible line of outdoor furniture."

Leisure Design supplies a full line of outdoor woven product including sectional pieces, seating, dining and accessories. The manufacturer offers domestic warehousing, quick-ship programs and will be introducing a custom special order program in the spring.

For more information, please contact Leisure Design at info@leisuredesign.ca

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