• Cindy W. Hodnett

WithIt to feature Candice Olson at market breakfast

HGTV designer to discuss brand management.

The HGTV designer will discuss brand management.Candice Olson will be the guest speaker at WithIt's breakfast event during High Point Market.
HIGH POINT — WithIt, a women’s leadership development network for the home furnishings industry, will host A Conversation with Candice Olson during High Point Market, April 22-26.

WithIt representatives said that Olson, known for her HGTV design shows including Divine Design, Candice Tells All and Design Star, will discuss the business of “great design” and how to create, manage and evolve a brand during the breakfast event.

“WithIt has a long history of breakfast speakers who truly educate,” said moderator Lorri Kelley, WithIt’s VP of Education and the president of BDI Furniture. “Candice will continue that tradition by sharing the business sense that is behind her brand and her success. I can’t wait to sit down with her and have a chat about her process of both design and business management.”

As part of the discussion, Olson will share how she has grown her design brand from her “one to watch” (NY Times) interior design firm to demonstrating her skills on camera to developing licensed products. According to Olson, creating a successful design brand is a skill that must be studied and practiced, and she will answer the “nuts-and-bolts” questions of vision and execution, give practical insights on the business aspects and provide an opportunity for designers, retailers, manufacturers and professionals in the industry to ask her their own questions.

WithIt, the women’s leadership development network in the home industries, offers the Education Breakfast to both members and High Point Market attendees on Sunday, April 23 from 7:30 a.m. to 9 a.m., in the IHFC 11th floor International Ballroom. Cost is $25 and includes a full breakfast, program and networking. For more information, go to http://www.withit.org/

Cindy HodnettCindy W. Hodnett | Upholstery/Style Editor

As the Upholstery/Style Editor for Furniture/Today, I spend my work hours studying the sloping curves of sofa frames, the intricacies of fabric and the nail head trim and button accents that function as jewelry on a piece of upholstery. I research the companies that bring these things together for retailers, and ultimately consumers, and interview industry leaders about their business strategies and where they think furniture is heading in the future. And when traveling, I provide a sneak peek at what I'm seeing, whether at international markets or in High Point or Las Vegas.

I look forward to sharing what I see and I hope you'll feel free to do the same. Email me at chodnett@furnituretoday.com or follow me on Twitter @CynthiaWHodnett.

Research Store

Web Directory Search
Search for Products/Companies

Featured Video

  • Casual Friday: Furnitureland South's expanding outdoor showroom

    Camera Icon More Videos

Subscribe to
Casual Living eWeekly
Receive the news you need to know about the trends in the industry delivered right to your inbox.

Exterior Design

Exterior Design Fall 2017

A new season means a fresh look at outdoor luxury in the fall issue of Exterior Design. From the Hollywood Hills to the penthouses of New York, we explore the most opulent outdoor spaces, products and designs. The Fifth Room has arrived in high style, and you don't want to miss it! See the latest issue!

November Digital Edition


Don't miss the November digital edition of Casual Living! In this month’s issue, we look to the future of retail with a spotlight on technology. Assistant Editor Alex Milstein breaks down the basics of artificial intelligence (AI) and augmented reality (AR) and how they’re changing the furniture shopping experience. We also explain how building engagement on social media channels can boost business for retailers. 

Universe Study

You’ve waited two years, and it’s finally here! Casual Living’s biennial Universe Study offers a comprehensive snapshot of the outdoor category, highlighting its growth across all segments from furnishings to shade to grills.

Also in This Issue:

• Designer Viewpoint: A Beverly Hills backyard gets a glam makeover, thanks to renowned designer Christopher Grubb.

• Market Report: Our editors give you the inside scoop on all the new outdoor introductions at the High Point Market. Can you say Cobonpue?

• Casual Insights: Kathy Wall of The Media Matters offers insight on refreshing your brand.


November Digital Edition