ICFA webinar links social media and profits

Set for Jan. 24 from 2-3 p.m. EST

Casual Living Staff -- Casual Living, 12/12/2011 8:39:41 AM

The International Casual Furnishings Association will present top-rated keynote marketing speaker and radio show host Brian Offenberger in a Jan. 24 webinar to address questions about the value of social media.

The 2-3 p.m. EST webinar, "How Casual Furniture Retailers Can Increase Sales and Profits with Facebook and Social Media," is being offered free of charge to ICFA members. For non-members, the cost is $95.

Offenberger is the CEO of Right On - No Bull Marketing, LLC., an integrated online marketing agency specializing in search engine marketing, online advertising, analytics and social media marketing. The Phoenix, Ariz.-based company works with U.S. businesses that are privately owned with annual sales revenues from $4 million to $200 million. Offenberger is host of the radio show, Online Marketing with RSS Ray, a weekly program about online marketing best practices carried on wsRadio.com, a station with more than 3 million listeners.

Certified as an eMarketing specialist by the eMarketing Association, Offenberger is top-level certified in search engine marketing and advertising by Google and Yahoo. He is a certified online testing and paid search management expert by MEC Labs and has received advanced training in Web analytics. Offenberger is also a member of the eMarketing Association, the Search Engine Marketing Professional Organization, the Web Analytics Association and the Social Media Club.

This high-impact webinar is designed to walk participants through everything casual furniture retailers need to do to increase profit line results with social media. Participants will:

+ Learn why you should use social media

+ Discover strategies and tactics for social media success

+ Gain the mindset and skills you need to bring in high ROI from your social media marketing efforts

+ Know what to do for high profits with Facebook, YouTube and more

Register for the chance to win a Facebook marketing makeover with Offenberger. After registering you will receive a confirmation email containing information about joining the webinar.

System Requirements:
For PC-based attendees: Windows 7, Vista, XP or 2003 Server
For Macintosh-based attendees: Mac OS X 10.5 or newer

Space is limited. Visit the following link to reserve a webinar seat: https://www1.gotomeeting.com/register/557695816