Las Vegas Market partners with Aid to Artisans
November 14, 2017,
LAS VEGAS – Las Vegas Market announces that an exclusive new partnership with the leading non-profit economic development firm Aid to Artisans will bring 20 first-time artisan exhibitors to the winter 2018 Las Vegas Market, extending the market’s offerings of handmade global crafts through Aid to Artisans’ inaugural “Training for Entrepreneurs in Artisan Markets” (TEAM) initiative.
"Las Vegas Market is taking on a vital and important role in the growth and development of artisan-crafted merchandise through this exciting new partnership with Aid to Artisans,” says Dorothy Belshaw, president of gift leasing and chief marketing officer, International Market Centers. “This is a brand new industry offering that is unique to Las Vegas Market, and one that represents the next step in the evolution of our presentation of handcrafted and maker-produced goods. As the nation’s fastest growing gift and home décor market and the leading furniture marketplace in the western U.S., Las Vegas Market offers Aid to Artisans exhibitors a unique opportunity to tap into a large and thriving retail customer base from the western United States.”
The new TEAM initiative from Aid to Artisans is an on-site coaching and mentoring program for emerging international artisan businesses. The program will use Aid to Artisans’ holistic training and trade show preparation process to help artisan entrepreneurs worldwide grow their businesses, expand into new markets and achieve sustainable growth while exhibiting at Las Vegas Market. The Aid to Artisan showcase will be located in Pavilion 1, alongside the market’s gift, handmade and design lifestyle temporary exhibit categories.
“Aid to Artisans is excited to have the opportunity to partner with Las Vegas Market,” says Bill Kruvant, president of Creative Learning, Aid to Artisans’ parent organization. “As Las Vegas Market is rapidly expanding, becoming a beacon for under-serviced West Coast buyers, we believe the partnership is a perfect match and anticipate a long and productive partnership with Las Vegas Market.”
The Aid to Artisans’ TEAM showcase in Pavilion 1 will feature 20 first-time exhibitors offering handmade gifts, home décor and accessories from Central Asia, Colombia, Guatemala, India, Jamaica, Mexico, Pakistan, Peru, Turkey and Vietnam. Buyers will have access to hand-woven textiles, batik, natural fiber baskets, handmade jewelry and much more.
Aid to Artisans has spent 40 years creating economic opportunities for well over 100,000 artisans in more than 110 countries; and during the past 20 years, the organization’s efforts have leveraged nearly $230 million in retail sales. This income has empowered 125,000 artisans in 72 emerging regions of the world. More Aid to Artisans information is available at www.aidtoartisans.org.
“Aid to Artisan’s partnership with Las Vegas Market continues to bolster its mission to empower artisan enterprises around the world,” Kruvant says. “TEAM has been developed for those who have completed our signature Market Readiness Program (MRP) that we have been offering for 25 years in New York. This new initiative provides a framework to advance entrepreneurship in the artisan-based business as well as the introduction of fresh concepts in market-ready products not yet seen at Las Vegas Market.”
Las Vegas Market has been experiencing unprecedented growth in handcrafted merchandise, and 200+ craft resources will be featured in permanent showrooms and in temporary exhibition space this winter. The largest concentration of handcrafted resources is presented in HANDMADE at the Pavilions at Las Vegas Market, which showcases a juried collection of some 70 exhibitors of handcrafted, artisanal and designer/maker products. Pavilion 1 is also home to Artisanal LA, which showcases some 30 Los Angeles based makers of gift and home décor products.
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