Mr. Bar-B-Q launches new website, celebrates 40th anniversary

Casual Living Staff -- Casual Living, 6/18/2012 9:58:45 AM

NEW YORK — Mr. Bar-B-Q, designer and manufacturer of barbecue accessories and outdoor lifestyle tools, launched a new website to coincide with the company's 40th anniversary.
The redesigned Mrbarbq.com showcases more than 400 tools and accessories, reflects the company's recent rebranding efforts and provides customers and partners with a close-up of each product and category.
"2012 is the celebration of Mr. Bar-B-Q's 40th anniversary, so it's the ideal time to recreate our website to reflect the Mr. Bar-B-Q brand," said Marc Zemel, CEO of Mr. Bar-B-Q. "We have incredibly innovative products and are constantly developing creative grilling tools and accessories. The entire Mr. Bar-B-Q family is thrilled to launch a site that matches the commitment and enthusiasm of our team and high-quality products."
The site is now designed to make it easier for customers to navigate and locate keyword-specific products. It also provides an improved platform for introducing new launches to the company as well as top-selling items from its 40-year history.
The new website will integrate seamlessly with Mr. Bar-B-Q's various social media channels, creating more opportunities to interact with the customer while highlighting the company's media success and award wins.
The company offers accessories including knife sharpeners, meat tenderizers, thermometers, cleaning brushes, outdoor furniture covers, collegiate covers and specialized toppers such as roasters and woks.