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Casual Living Blogs

Waynette Goodson

First Market Impressions/Designer Excellence Picks

“It’s not that much walking; it’s all on two floors.” Or, “This is just a drop in the bucket to the September show.” Really! To this first-time show-goer, the ICFA Preview Show in Chicago was massive. To put i... More

About This Blog

Waynette Goodson is both the editor in chief of Casual Living and its brand ambassador. Her goal is to become a thought leader in the world of outdoor furnishings and design. Thus, she focuses on sharing insightful information to help you increase your business. Waynette will keep her finger on the pulse of the industry and wrap it all up in one handy blog, casually speaking.


Online Marketing: Where to Start

In my blog titled “Online Marketing: 5 Tips for Furniture Retailers,” I got so excited about sharing my SEO knowledge that I forgot a crucial point: Start at the beginning! Let’s say hypothetically that your brand has just cre... More

About This Blog

Bridget Driscoll, the News and Online Editor for Casual Living, delves into the world of Online Marketing and how it affects the outdoor furniture industry. From SEO to e-commerce sites, Bridget will share her knowledge on all things digital. 

Vicky Jarrett

An Eye for Design

Now here’s an issue that thrills me from my Chanel eye glasses to my Prada-clad toes – the Designer Issue. Sigh. Once upon a time I worked on Seventh Avenue in New York as a fit model (back before size 6 became the new 14). Today I sti... More

About This Blog

Vicky Jarrett is Editorial Director of Casual Living and, along with managing our editorial team and content in Casual Living, enjoys every opportunity to explore and dig deeper into the casual category.

Ronda Whitaker

10 Cool Summer Add-ons

It is sweltering hot this summer, especially here in the South. As I write it is 98 degrees outside with a heat index of 104. But Southern gals do not sweat in the sultry, summer heat. We glisten--even when we grill during the dog days of summer. ... More

About This Blog

Ronda Whitaker has been Casual Living's graphic designer since 2007. In her new home, she loves to cook and enjoys grandiose thoughts of gourmet entertaining in her back yard. Ronda’s backyard is a long way from being an entertainment mecca, but with this blog she's looking forward to trying new recipes while improving her novice grilling skills.
Image of Jennifer Bringle

Going for the Gold

If you’re like me, you’ve been glued to your television the past week watching coverage of the Summer Olympics in Rio. I’m a sports fan in general (it’s hard to grow up in college basketball country and not be), but there&... More

About This Blog

Jennifer Bringle, features editor at Casual Living, is our guru of product introductions and retail and style trends. While helping Casual Living to stay tuned in to the various markets and latest retail issues, Jennifer keeps her focus on what’s new, what’s hot and what’s not.

Bruce Bjorkman

Going the extra mile

Last month in this column, I shared a story about my recent trip with my wife, Sandi, to Texas for a tour of the state’s barbecue hot spots. I touched on a moment in our trip that really drove home the value of customer service to me, and I&... More

About This Blog

Bruce Bjorkman writes a monthly column for Casual Living called The Barbecue Lifestyle, a perfect outlet for his years in the grill industry. Currently Bruce is director of sales and marketing for MAK Grills, and he is always ready to tackle the next hot topic. Contact Bruce at

Better Back-up

While the technology that runs your business is important, you might be surprised to know it’s only half the consideration when choosing a software provider. Businesses often overlook the services that go along with the software. As part of... More

About This Blog

Every other month, STORIS shares insights gleaned from its 25 years focused on retail software solutions to make your business tick – for the better. STORIS is a leading provider of retail software solutions to the home furnishings industry. STORIS offers a comprehensive suite of business solutions to help retailers streamline operations, improve profitability and outperform their competition. Contact STORIS at or by visiting its website at