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Casual Living Blogs


Audiences: Who are you talking to?

Casual furniture manufacturers and retailers are always on the lookout for ways to improve their advertising. If it weren't for advertising campaigns, there is a good chance that no one would know they existed! Some methods are more successful th... More

About This Blog

Bridget Driscoll, the News and Online Editor for Casual Living, delves into the world of communication and language and how it affects the outdoor furniture industry. From sales to customer relationships, Bridget will explore the nuances of words and their impact.

Vicky Jarrett

Tools, techniques of retailers

Casual manufacturers have told me. Retailers insist that it is so. And our own proprietary research affirms it time and again. But the idea of how much people love and are intrigued by living in their outdoor spaces really came home to me in a ne... More

About This Blog

Vicky Jarrett is Editorial Director of Casual Living and, along with managing our editorial team and content in Casual Living, enjoys every opportunity to explore and dig deeper into the casual category.

Ronda Whitaker

Not so Super Bowl Grilling: Putting the Char in Grill

Don’t feel bad Panthers; my wings didn’t even make it to the Super Bowl. My brother hosts our family super bowl party, and my responsibility this year was to bring the cake. Being a decent baker and cake decorator, not to mention a sh... More

About This Blog

Ronda Whitaker has been Casual Living's graphic designer since 2007. In her new home, she loves to cook and enjoys grandiose thoughts of gourmet entertaining in her back yard. Ronda’s backyard is a long way from being an entertainment mecca, but with this blog she's looking forward to trying new recipes while improving her novice grilling skills.
Image of Jennifer Bringle

Who Do You Think You Are?

This past week, I again got the pleasure of judging entries for our annual Merchandising Awards. This year's field was exceptional, with a varied group of stores representing a number of different locales and styles.  But across the board, o... More

About This Blog

Jennifer Bringle, features editor at Casual Living, is our guru of product introductions and retail and style trends. While helping Casual Living to stay tuned in to the various markets and latest retail issues, Jennifer keeps her focus on what’s new, what’s hot and what’s not.

Bruce Bjorkman

The Power of Email

It should be no secret that we are firmly planted in the “Digital Age.” The Internet, email and social media channels such as YouTube, Facebook, Twitter and Instagram, along with many other digital interaction choices, abound. Most of... More

About This Blog

Bruce Bjorkman writes a monthly column for Casual Living called The Barbecue Lifestyle, a perfect outlet for his years in the grill industry. Currently Bruce is director of sales and marketing for MAK Grills, and he is always ready to tackle the next hot topic. Contact Bruce at

5 ways to manage inventory

Maintaining control over your inventory impacts critical aspects of your business from profit margins to customer satisfaction. In a competitive retail environment, inventory management can make or break a business. There are many advanced invent... More

About This Blog

Every other month, STORIS shares insights gleaned from its 25 years focused on retail software solutions to make your business tick – for the better. STORIS is a leading provider of retail software solutions to the home furnishings industry. STORIS offers a comprehensive suite of business solutions to help retailers streamline operations, improve profitability and outperform their competition. Contact STORIS at or by visiting its website at