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Color Can Influence People To Buy

August 12, 2009


   
                            photography by Doyle - images compliments of Applied Photography www.apgs.net

See how different a space can look with another set of eyes and a completely different color scheme?

This triangular condo outdoor living space was stylized with the power of color.  In one photo you can see an orange and white palette and in the other photo the color palette is lime green with shades of gray. Color can be a deciding factor in the reason that people decide to buy.


photography by Doyle - images compliments of
Applied Photography - www.apgs.net designer Tamara Sherer

It is amazing how very different the very same space can look when two different designers apply their talent and expertise. The options are endless with the color spectrum, style of furniture and accessories.


photography by Doyle - images compliments of
Applied Photography - www.apgs.net

As an independant casual furniture store it is so important to not only select the right type of furniture to offer your customers, it is imperative that you appreciate the enormous value of selling the right color at the right time.


photography by Doyle - images compliments of
Applied Photography - www.apgs.net

Manufacturers can also learn from this, because color increases brand recognition.  Why wouldn’t you want your showroom to stand out amongst the others or your products to shout out your name with a simple glance.
Even Interior Designers can benefit by the choices that they recommend to their clients to communicate multisensory psychological messages with the use of color.

Take the time to educate yourself or hire a color specialist to assist you in your selection of color. Color is Power.

Please feel free to write to me with your color questions: mblake@outdoorinteriors.com
or write a comment or question below.

These are my outside views…Marcia Blake