New Products - Company Profiles - Pride Family Brands
Pride Family Brands
At A Glance...
With 30 years in the casual furnishings industry, Pride Family Brands has built a solid reputation as a company offering uncommon artistry and design prowess, combined with a business model that ensures success at retail. All of its cast and tubular furniture designs are handcrafted one piece at a time by skilled craftsmen embracing Pride's culture of passion for two decades. The industry has, likewise, given many nods to the company, awarding it the Design Excellence award four times. With a remarkable 50 patents and 4-6 new designs launched every season, Pride Family Brands has proven its team is comprised of true visionaries.
How do you differentiate yourself from the competition?
Pride Family Brands strives to make outdoor living furniture of the highest quality, embodying their marketing tag line "the finest casual furniture in the world."
"Pride offers its retailers products that exhibit an award-winning collaboration of artistry and leading edge technology in manufacturing year after year," said Jamie Lowsky, CEO. "To protect these designs and processes, we secure patents to further assure our Pride dealers that the products they offer their customers are original designs."
Why should companies do business with you?
"We consistently give specialty retailers great product, superior quality, fast delivery, reliable sell-through, and exceptional margins," explains Rory Rehmert, Vice President, Sales and Marketing. "If you can provide your customer with these fi ve things time and time again, you become a manufacturer with which retailers want to do business and a brand that consumers will seek out and recommend to others." Pride's ability to provide custom orders in a timely manner has been a benefi t many specialty retailers rely upon for their customers. Forty percent of the manufacturer's business is comprised of custom orders. "For those that custom ordering is not an option, our Express Shipment Program has been popular," said Rehmert. "In areas with shorter outdoor seasons, we offer our most popular collections for shipment in a timely manner from our warehouse in Ft. Lauderdale."
posted on: 01/13/2011